If you conduct interviews on your podcast, you may be wondering how to keep a steady stream of interesting guests on tap!
Here are some great sources for podcast guests:
-
Your Network: Friends, colleagues, or acquaintances can offer unique insights, and they’re often more willing to be guests due to your existing relationship.
-
Social Media: Platforms like LinkedIn, Instagram, Facebook, and X allow you to discover and build relationships with other interesting people within your niche.
-
Other Podcasts: Identify guests from similar or complementary podcasts. Reach out to them, mentioning how their previous discussions intrigued you, which can personalize your invitation.
-
Events: Attend or virtually join conferences, webinars, or workshops. These events are perfect for meeting potential podcast guests.
-
Guest-Finding Services: Websites like PodMatch can connect you with guests looking for podcast appearances.
-
Listener Engagement: Ask your audience for suggestions. This not only helps in finding guests but also increases listener engagement.
-
Website Form: Include a form on your website directing interested guests to apply.
When reaching out to potential guests, be sure to put some thought into your pitch so it doesn’t end up in the trash.
Keep these three tips in mind:
- Personalize: Mention something specific you admire about their work to show genuine interest.
- Be Brief: Keep your pitch short. Highlight your podcast, why they’d be a great fit, and what you’d discuss.
- Mutual Benefit: Explain what they gain (exposure, networking) and offer flexibility in scheduling.
